quarta-feira, novembro 24, 2010

Registration open and programme preview available!


Enabling better research into markets, consumers and societies worldwide
YOUR ESSENTIAL GLOBAL NETWORK
Insights 2011
A New World Order In Shopper Marketing
Brussels / 27 February - 1 March

Dear Leandro Braz,

Insights 2011

The ESOMAR INSIGHTS 2011 conference explores the crucial role that consumer insights plays in understanding the new mindset of today's shopper and how these insights help brands and retailers around the world leverage increasing business opportunities.

Join ESOMAR in Brussels to learn how social media, online technologies and mobile devices are changing the shopper experience and affecting brands and business strategies.

The INSIGHTS 2011 programme features:

OPENING KEYNOTE
Tom LaForge, Global Director of Human & Cultural Insights
Coca-Cola, USA

Presentations, Workshops & Interactive Sessions from top global
industry leaders in retail & shopper insights: Forrester, Future Foundation,
Shoppercentric, Nielsen, BrainJuicer, BrandKeys...

BRANDS & RETAILERS include: Coca-Cola, PepsiCo, Kraft Foods
International, Boden, Westfield, Bloomingdales, Levi's and more....

CLOSING GUEST SPEAKER
Natalie Berg, Global Research Director
Planet Retail, UK

WHY ATTEND?

  • Participate in unique interactive multimedia presentations
  • Learn from successful corporate case studies outlining how to truly enhance the shopper experience
  • Learn about the latest trends and gain deeper insight into the "new consumer's" shopping behaviour
  • Collaborative panels, roundtables and stimulating debates about methodologies and the latest innovations in retail

30+ International speakers · Interactive Sessions · Engaging Mini Workshops with Interactive Discussion Space · Digital downloads of all conference papers and much more...

ESOMAR has secured preferential booking rates at the conference venue, the Hotel BLOOM! Book now to reserve your room.



Register before 7 January and save 15% off the standard rate!

For queries about Insights 2011, contact ESOMAR Customer Service or call us at +31 20 589 7800.

Looking forward to seeing you in Brussels!


Kind regards,

The ESOMAR TEAM

ESOMAR Workshop

INSIGHTS WORKSHOP

27 February
USER GENERATED
CONTENT & RESEARCH

REGISTER NOW!

"OUT OF THE BOX"
MINI WORKSHOP


Hormones and Shopping Behaviour: Designing the Right Sensory Mix

Diana Derval DervalResearch, Netherlands

INTERACTIVE SESSION
Addressing Brand
Decision Making

What Really Drives
Shopper Loyalty?


Robert Passikoff, BrandKeys
Karen Tillson, Bloomingdales

ORDER "BEST OF" PAPERS
Retail and Shopper 2009
London, UK
Consumer Insights 2009
Dubai, UAE
Consumer Insights 2007
Milan, Italy

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We would like to thank all those who provide their services, expertise and support for the ESOMAR Insights 2011Conference.
OFFICIAL KNOWLEDGE PARTNER
WARC
WARC - WORLD ADVERTISING RESEARCH CENTER

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